---
title: "Boss’s Day: Not Just a Holiday, a Doorway to Repeat Corporate Orders"
description: Boss’s Day may be a small holiday, but it’s a smart way for florists to open doors with local businesses and start building long-term corporate gifting relationships. Learn how to use this overlooked day to showcase your shop, connect with offices, and grow steady year-round revenue.
image: https://teamfloral.com/hubfs/AI-Generated%20Media/Images/Landscape%20image%20of%20a%20professional%20office%20workspace%20A%20subtle%20fall%20floral%20design%20in%20autumn%20colors%20placed%20on%20the%20corner%20of%20a%20desk%20with%20a%20phone%20and%20reading%20glasses%20nearby%20Natural%20daylight%20authentic%20photography%20not%20stocky.png
---

- [Florist Marketing](https://teamfloral.com/blog/tag/florist-marketing)
- [Florists](https://teamfloral.com/blog/tag/florists)
- [Floral Design](https://teamfloral.com/blog/tag/floral-design)
- [Florist Blog](https://teamfloral.com/blog/tag/florist-blog)
- [Florist Business Tips](https://teamfloral.com/blog/tag/florist-business-tips)
- [Retail Florists](https://teamfloral.com/blog/tag/retail-florists)
- [Florist Sales Tips](https://teamfloral.com/blog/tag/florist-sales-tips)
- [Florist Business Management](https://teamfloral.com/blog/tag/florist-business-management)
- [Florist SEO](https://teamfloral.com/blog/tag/florist-seo)
- [Flower Shop Owner](https://teamfloral.com/blog/tag/flower-shop-owner)
- [Google Ranking](https://teamfloral.com/blog/tag/google-ranking)
- [Mother's Day Sales](https://teamfloral.com/blog/tag/mothers-day-sales)
- [Floral Marketing](https://teamfloral.com/blog/tag/floral-marketing)
- [Florist Know How](https://teamfloral.com/blog/tag/florist-know-how)
- [Mother's Day Flowers](https://teamfloral.com/blog/tag/mothers-day-flowers)
- [Florist Business Growth](https://teamfloral.com/blog/tag/florist-business-growth)
- [Flower Shop Profits](https://teamfloral.com/blog/tag/flower-shop-profits)
- [Florist Profit Margins](https://teamfloral.com/blog/tag/florist-profit-margins)
- [Christmas](https://teamfloral.com/blog/tag/christmas)
- [Email Marketing for Florists](https://teamfloral.com/blog/tag/email-marketing-for-florists)
- [Florist Branding](https://teamfloral.com/blog/tag/florist-branding)
- [Florist Pricing Strategies](https://teamfloral.com/blog/tag/florist-pricing-strategies)
- [Google Review for Florists](https://teamfloral.com/blog/tag/google-review-for-florists)
- [Holiday Floral](https://teamfloral.com/blog/tag/holiday-floral)
- [Marketing Strategies for Florists](https://teamfloral.com/blog/tag/marketing-strategies-for-florists)
- [Seasonal Arrangements](https://teamfloral.com/blog/tag/seasonal-arrangements)
- [Bold Floral Design](https://teamfloral.com/blog/tag/bold-floral-design)
- [Customer Perception in Floristry](https://teamfloral.com/blog/tag/customer-perception-in-floristry)
- [Floral Professionals](https://teamfloral.com/blog/tag/floral-professionals)
- [Florist Creativity](https://teamfloral.com/blog/tag/florist-creativity)
- [Florist Fall Trends](https://teamfloral.com/blog/tag/florist-fall-trends)
- [HolidayPrepForFlorists](https://teamfloral.com/blog/tag/holidayprepforflorists)
- [Mother's Day florist tips](https://teamfloral.com/blog/tag/mothers-day-florist-tips)
- [Niche Products for Florists](https://teamfloral.com/blog/tag/niche-products-for-florists)
- [Phone Sales Training](https://teamfloral.com/blog/tag/phone-sales-training)
- [Wedding Flowers](https://teamfloral.com/blog/tag/wedding-flowers)
- [AI](https://teamfloral.com/blog/tag/ai)
- [COGS for florists](https://teamfloral.com/blog/tag/cogs-for-florists)
- [Fall Floral Displays](https://teamfloral.com/blog/tag/fall-floral-displays)
- [Father's Day Flowers](https://teamfloral.com/blog/tag/fathers-day-flowers)
- [Floral Color Trends](https://teamfloral.com/blog/tag/floral-color-trends)
- [Floral Design Elements](https://teamfloral.com/blog/tag/floral-design-elements)
- [Floral Design Inspiration](https://teamfloral.com/blog/tag/floral-design-inspiration)
- [Floral Design Quality](https://teamfloral.com/blog/tag/floral-design-quality)
- [Floral Pricing Strategies](https://teamfloral.com/blog/tag/floral-pricing-strategies)
- [Floral Shop Productivity](https://teamfloral.com/blog/tag/floral-shop-productivity)
- [Florist Holiday Hiring Guide](https://teamfloral.com/blog/tag/florist-holiday-hiring-guide)
- [Florist Holiday Preparation](https://teamfloral.com/blog/tag/florist-holiday-preparation)
- [Florist Phone Etiquette](https://teamfloral.com/blog/tag/florist-phone-etiquette)
- [Florist Shop Culture](https://teamfloral.com/blog/tag/florist-shop-culture)
- [Florist Shop Design](https://teamfloral.com/blog/tag/florist-shop-design)
- [Florist Staff Management](https://teamfloral.com/blog/tag/florist-staff-management)
- [Florist Team Management](https://teamfloral.com/blog/tag/florist-team-management)
- [Florist Website](https://teamfloral.com/blog/tag/florist-website)
- [Flower Conditioning](https://teamfloral.com/blog/tag/flower-conditioning)
- [Flower Shop Operations](https://teamfloral.com/blog/tag/flower-shop-operations)
- [Hiring Tips for Flower Shops](https://teamfloral.com/blog/tag/hiring-tips-for-flower-shops)
- [Holiday Hiring for Florists](https://teamfloral.com/blog/tag/holiday-hiring-for-florists)
- [Interior Plantscaping](https://teamfloral.com/blog/tag/interior-plantscaping)
- [New Year's Eve](https://teamfloral.com/blog/tag/new-years-eve)
- [Permanent Botanicals](https://teamfloral.com/blog/tag/permanent-botanicals)
- [Scaling Floral Designs](https://teamfloral.com/blog/tag/scaling-floral-designs)
- [SocietyOfAmericanFlorists](https://teamfloral.com/blog/tag/societyofamericanflorists)
- [Staff Training](https://teamfloral.com/blog/tag/staff-training)
- [Summer Flower Shop Tips](https://teamfloral.com/blog/tag/summer-flower-shop-tips)
- [Sympathy Flower Sales](https://teamfloral.com/blog/tag/sympathy-flower-sales)
- [Thanksgiving Floral Ideas](https://teamfloral.com/blog/tag/thanksgiving-floral-ideas)
- [Valentines Day Flowers](https://teamfloral.com/blog/tag/valentines-day-flowers)
- [Valentines Day florist tips](https://teamfloral.com/blog/tag/valentines-day-florist-tips)
- [Veteran Day Flowers](https://teamfloral.com/blog/tag/veteran-day-flowers)
- [florist events](https://teamfloral.com/blog/tag/florist-events)
- [florist profits](https://teamfloral.com/blog/tag/florist-profits)
- [holiday sales for florists](https://teamfloral.com/blog/tag/holiday-sales-for-florists)

# Boss’s Day: Not Just a Holiday, a Doorway to Repeat Corporate Orders

![Dan McManus, author of Flowers & Profits](https://teamfloral.com/hs-fs/hubfs/TeamFloral_January_2022/images/icon-teamfloral-dan-mcmanus-headshot.png?width=50&height=50&name=icon-teamfloral-dan-mcmanus-headshot.png)

 by [Dan McManus, author of Flowers & Profits](https://teamfloral.com/blog/author/dan-mcmanus)

10/2/25 3:22 PM

Boss’s Day is October 16th, and while it’s not a major floral holiday, it can be a subtle way to showcase your shop to local businesses and start building corporate gifting relationships.  National Boss’s Day was registered by Patricia Bays with the United States Chamber of Commerce in 1958.

### Use the Holiday as a Conversation Starter, Not the Main Event

Rather than pushing Boss’s Day as a major promotion, think of it as a way to introduce your shop to local offices and professionals. A tasteful arrangement with a note on your homepage or social media can open doors to repeat corporate clients.

---

### Focus on Building Corporate Gifting Relationships

Much like sympathy business often grows from relationships with funeral homes, corporate gifting can grow from local networking and repeat connections. Here are ways to start:

- Identify nearby offices, law firms, banks, real estate agencies, and service providers.  Start with businesses you or your staff already have a personal connection to - even one friendly email or phone call can open doors.
- Prepare a small set of desk-friendly arrangements that suit professional spaces. Use small touches of autumn tones like deep amber, burgundy, or muted pumpkin, paired with clean lines and subtle texture.  You can even create a 1-page PDF with photos and pricing - keeps it simple and professional.
- Follow up after the first order to see if they have recurring gifting needs, like birthdays, thank-yous, or seasonal appreciation gifts. Position yourself as a resource, not just a vendor. Let them know you can handle future occasions.  Something as simple as “We also work with local offices to make regular gifting easy - from employee birthdays to seasonal thank you arrangements.”  Remind them of your complete product line and delivery service to fit their needs (plants, gourmet, fruit, candles).  

- Make sure you collect their complete information, including email, physical address, key contact name, and extension number, so that your email phone reminder marketing efforts reach them and keep you top of mind.

The goal isn’t a one-off sale — it’s establishing ongoing relationships that provide steady revenue and business relationships beyond traditional holidays. Ensure you make it easy to get their repeat orders.  When the process is easy and professional, offices are more likely to return for recurring orders throughout the year.  

### Bottom line:

Boss’s Day is small, but it can be a strategic stepping stone to developing local corporate gifting programs. Keep the holiday subtle on your website, focus on professional and seasonal arrangements, and nurture the relationships that can turn one-time purchases into ongoing business opportunities.

**Tags: **

[Florist Marketing, ](https://teamfloral.com/blog/tag/florist-marketing) [Florist Sales Tips, ](https://teamfloral.com/blog/tag/florist-sales-tips) [Florist Business Tips, ](https://teamfloral.com/blog/tag/florist-business-tips) [Florist Business Growth](https://teamfloral.com/blog/tag/florist-business-growth)

![Dan McManus, author of Flowers & Profits](https://teamfloral.com/hs-fs/hubfs/TeamFloral_January_2022/images/icon-teamfloral-dan-mcmanus-headshot.png?width=50&height=50&name=icon-teamfloral-dan-mcmanus-headshot.png)

[Dan McManus, author of Flowers & Profits](https://teamfloral.com/blog/author/dan-mcmanus)  
 10/2/25 3:22 PM

 Dan McManus is the publisher of Flowers and Profits, a floristry business publication he has written for over 20 years. As the founder of TeamFloral, Dan helps retail florists improve profitability, master local marketing, and run more efficient flower shops. His practical approach to floral business management draws on decades of working directly with shop owners across the country through his publication, industry webinars, and one-on-one coaching. If you own a flower shop and want to grow your bottom line, Dan has seen your challenges before and knows how to solve them.

[Follow me on my website](https://teamfloral.com) [Follow me on Facebook ](https://facebook.com/goteamfloral)

### Related Articles

##### [![How to Plan a Holiday Open House Series That Builds Sales All Season Long](https://teamfloral.com/hs-fs/hubfs/fall%20open%20house.png?width=520&height=294&name=fall%20open%20house.png) Florist Marketing • 6/24/26 5:30 PM How to Plan a Holiday Open House Series That Builds Sales All Season Long 3 min read](https://teamfloral.com/blog/plan-holiday-open-house-series-builds-sales-all-season)

##### [![How to Build a Brand That Makes Your Flower Shop Stand Out](https://teamfloral.com/hs-fs/hubfs/Blog%20Hero%20-%20June%204%202026.png?width=520&height=294&name=Blog%20Hero%20-%20June%204%202026.png) Florist Marketing • 6/4/26 2:48 PM How to Build a Brand That Makes Your Flower Shop Stand Out 3 min read](https://teamfloral.com/blog/how-to-brand-your-flower-shop)

##### [![How Flower Photos Shape Customer Confidence](https://teamfloral.com/hs-fs/hubfs/Banner.png?width=520&height=294&name=Banner.png) Florist Marketing • 3/5/26 11:48 AM How Flower Photos Shape Customer Confidence 3 min read](https://teamfloral.com/blog/how-flower-photos-shape-customer-confidence)

###### Recent Posts

- [How to Keep Your Flower Shop Humming During the Summer Slow Season](https://teamfloral.com/blog/keep-flower-shop-humming-during-summer-slow-season)
- [Who Does What in Your Flower Shop? Why Job Clarity Pays Off](https://teamfloral.com/blog/who-does-what-flower-shop-why-job-clarity-pays-off)
- [How to Plan a Holiday Open House Series That Builds Sales All Season Long](https://teamfloral.com/blog/plan-holiday-open-house-series-builds-sales-all-season)
- [When Do You Actually Make Money in Your Flower Shop?](https://teamfloral.com/blog/when-do-you-make-money-in-your-flower-shop)
- [Compete on Value, Not Price: The Smarter Strategy for Florists](https://teamfloral.com/blog/compete-value-not-price-smarter-strategy-florists)

```json
{
  "@context" : "https://schema.org",
  "@type" : "BlogPosting",
  "author" : {
    "@type" : "Person",
    "name" : "Dan McManus, author of Flowers & Profits",
    "url" : "https://teamfloral.com/blog/author/dan-mcmanus"
  },
  "dateModified" : "2025-10-02T19:22:57.617Z",
  "datePublished" : "2025-10-02T19:22:57.000Z",
  "headline" : "Boss’s Day: Not Just a Holiday, a Doorway to Repeat Corporate Orders",
  "image" : [ "https://teamfloral.com/hubfs/AI-Generated%20Media/Images/Landscape%20image%20of%20a%20professional%20office%20workspace%20A%20subtle%20fall%20floral%20design%20in%20autumn%20colors%20placed%20on%20the%20corner%20of%20a%20desk%20with%20a%20phone%20and%20reading%20glasses%20nearby%20Natural%20daylight%20authentic%20photography%20not%20stocky.png" ],
  "mainEntityOfPage" : {
    "@id" : "https://teamfloral.com/blog/bosss-day-not-just-a-holiday-a-doorway-to-repeat-corporate-orders",
    "@type" : "WebPage"
  },
  "publisher" : {
    "@type" : "Organization",
    "logo" : {
      "@type" : "ImageObject",
      "url" : "https://teamfloral.com/hubfs/TeamFloral%20Website/TeamFloral_January_2022/images/teamfloral-logo-white.svg"
    },
    "name" : "TeamFloral"
  }
}
```